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We help entrepreneurs and businesses use their analytics to reach the right people, with the right message, and convert them into customers.

We believe that data-driven decisions are better decisions. Let us prove it!

Courses
Services

If you’re ready to boost your business by making more informed decisions, you’ve come to the right place!

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Courses for Bosses
You put so much blood, sweat and tears into your business… it’s time to understand what’s actually working! Our courses teach you how to use your marketing and website analytics to make better decisions and do more of what works!
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Consulting Services
From digital strategy to analytics tool development to branding and digital marketing… we help you transform your digital customer experiences to delight your customers and grow your business.

Hi there!

I'm Andi Caruso

I have an uncontrollable curiosity to understand what motivates our decisions. And as a spread-sheet obsessed nerd, data is one of my favourite tools to uncover that mystery. You could say my "why" is understanding the bigger picture "why".

In my 14 years in digital marketing, I've worked with global brands across the media, energy and automotive industries, and my work has landed in front of millions of eyeballs, which is pretty neat. But as an entrepreneur myself, helping other bosses boost their businesses is equally rewarding.

Whether you're big or small, at Proof we level-up! We'll help you take a data-driven approach to attract and delight your dream customers, and maximize your business impact.

 

 

Hi there!

I'm Andi Caruso

I have an uncontrollable curiosity to understand what motivates our decisions. And as a spread-sheet obsessed nerd, data is one of my favourite tools to uncover that mystery. You could say my "why" is understanding the bigger picture "why".

In my 14 years in digital marketing, I've worked with global brands across the media, energy and automotive industries, and my work has landed in front of millions of eyeballs, which is pretty neat. But as an entrepreneur myself, helping other bosses boost their businesses is equally rewarding.

Whether you're big or small, at Proof we level-up! We'll help you take a data-driven approach to attract and delight your dream customers, and maximize your business impact.

 

FREE DOWNLOADS

 

Three Metrics to Measure to Grow Your Biz

Our free & simple guide will help you understand:

  • Where your traffic is coming from
  • If you’re targeting the right people
  • How your content is resonating
  • How your landing page is converting
GET THE GUIDE

Instagram Insights Cheatsheet

  • Save time by identifying your top-performing content to drive leads
  • Increase your audience engagement
  • Understand your Instagram insights to simplify your content strategy
  • Feel confident about what you are posting
I NEED THAT!

Social Media Tool Comparison

We've done all the research and compared the best tools for planning, scheduling / posting, analytics, and other unique features.

Quickly pick a tool, and focus on making your social strategy drive value for your business!

 

YES PLEASE!

FREE DOWNLOADS

Three Metrics to Measure to Grow Your Biz

Our free & simple guide will help you understand:

–  Where your traffic is coming from

–  If you’re targeting the right people

–  How your content is resonating

–  How your landing page is converting

GET THE GUIDE

Instagram Insights Cheatsheet

–  Save time by identifying your top-performing content to drive leads

–  Increase your audience engagement

–  Understand your Instagram insights to simplify your content strategy

–  Feel confident about what you are posting

I NEED THAT!

Social Media Tool Comparison

We've done all the research and compared the best tools for planning, scheduling / posting, analytics, and other unique features.

This guide will help you quickly pick a tool, so you can focus your time on your social strategy and content creation!

 

YES PLEASE!

Getting Started with Digital Marketing Analytics

by | May 17, 2022 | Digital Marketing, Marketing & Web Analytics | 1 Comment

If you didn’t measure it, did it even happen? Not in my books! We all know that digital marketing analytics are a must to measure our efforts. But not all of us are using them… yet. In this article, we’re breaking down how to get started with digital marketing...
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The Most Important Digital Marketing Metrics to Measure

by | September 7, 2021 | Digital Marketing, Marketing & Web Analytics | 0 Comments

Measuring your digital marketing is a must This article walks you through how to choose the right digital marketing metrics for your business.  To get the most out of your digital marketing efforts, measurement is a must. And as online research and shopping become a...
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The Future is Clear: 3 Reasons Why Business Forecasting Matters

by | August 30, 2021 | Digital Marketing, Marketing & Web Analytics | 0 Comments

So, what is the purpose of business forecasting? Let's talk about forecasting. And nope, we don't mean choosing rain boots or sneakers based on the weather. We’re talking about business forecasting to plan for the future (but we'll leave the tarot cards at home for...
Read More